IKITARIA

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About & Business

OUR STORY

Our Origin

Ikitaria began with the meeting of Giovanni Frattari and Ikuya Odaka—two distinct professional journeys with complementary strengths. Their collaboration shaped a boutique advisory model built on cultural precision, strategic thinking, and practical execution.

IKITARIA

Our Business Activities

Organic products from our farm, authentic cultural experiences and support for international trade between Italy and Japan. For orders and enquiries write to info@ikitaria.com or use the contact form.

Physical Store — Japan Opening 2026
Physical Store — Italy Sep. 2026
01 / 03 Taste Organic products from our farms
Available

Organic · Cold-Pressed · Italy

Extra Virgin
Olive Oil

Organically grown olives hand-picked on our Italian hillside estate. Cold-pressed using traditional methods — a fruity aroma and a smooth, balanced flavour. Ships to Italy and Japan.

Organic EVO 250 ml€18
Organic EVO 500 ml€30
Gift Set 250 ml × 2€42
Order
Organic extra virgin olive oil Ikitaria
Available

Ceremony · Culinary · Japan

Matcha

From our Japanese field. Vivid green colour, intense aroma and a well-balanced taste between sweetness and bitterness. Ideal for tea ceremony and cooking. Cultivated with real-time soil monitoring.

Ceremony Usucha 30 g€23 / ¥3,500
Ceremony Usucha 50 g€36 / ¥5,500
Premium Koicha 30 g€64 / ¥9,800
Order
Ikitaria Matcha
2026 Collection

Brand · Craftsmanship · Italy × Japan

Brand
Products

Tea ceremony ceramics, apparel and lifestyle objects that blend Italian aesthetics with Japanese craftsmanship sensibility. Numbered pieces, limited production. Contact us directly for availability.

Tea ceramics (chawan, kyusu)On request
Ikitaria Apparel2026 Collection
Curated Gift Set (Matcha + Ceramic)On request
Enquire
Ikitaria brand products — ceramics and apparel
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02 / 03 Experience Cultural events & farm stays
Registration open

Culture · Tokyo · Milan · 2026 Calendar

Cultural
Events

Authentic cultural experiences in Tokyo and Milan, for small selected groups. Italian home cooking in Japan, tea ceremony in Italy, themed evenings and cultural gatherings. The calendar is updated irregularly — sign up to receive announcements.

Italian Home Cooking — TokyoFrom ¥15,000
Matcha Session — Milan Sep. 2026From €75
Brand Opening Party — Sep. 2026By invitation
Ikitaria cultural event
On request

Territory · Agri-Culture · Italy

Agriturismo &
Farm Stay

Our Italian hillside farm is available for stays and rental. Ideal for cultural retreats, corporate team building, thematic workshops and private hospitality in an authentic natural setting.

Overnight stay (per night)On request
Half day — events (up to 20 people)From €500
Full day — exclusive use, lunch includedFrom €900
Check availability
Ikitaria farm — agriturismo and farm stay
Open to proposals

Community · Collaborations · Italy–Japan

Community &
Collaborations

Through events, products and collaborations, we are building a community of people who believe in authentic connections between Italy and Japan. Not followers — real relationships.

Join our eventsPriority updates
Collaborations (brands, artisans, culture)By proposal
Propose a collaboration
Ikitaria community and collaborations
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03 / 03 Advisory Italy–Japan business support
First call free

BtoB · Strategy · Italy–Japan

Strategic
Consulting

Market analysis, opportunity assessment and entry strategy. We understand both markets from the inside — the implicit cultural codes, relational dynamics, decision-making rhythms. First session free, no commitment. Proven track record: engaged by an Italian producer, we developed new markets in Asia and reached an agreement with a major Japanese trading company, driving significant revenue growth.

First session (60 min)Free
Market Analysis — Basic (2–3 wks)From €2,500
Market Analysis — Extended (4–6 wks)From €5,000
Book a call
Ikitaria strategic consulting
Available

BtoB · Marketing · Cross-Country

Marketing &
Positioning

Adapting your brand message to the local cultural context, defining positioning, and supporting communication in Italian and Japanese. We help your brand stay authentic without losing relevance in the new market.

Positioning auditFrom €1,500
Local communication planFrom €3,000
Ongoing support (monthly)Tailored
Get in touch
Ikitaria marketing and positioning
Available

BtoB · Sales · Operational

Sales
Representation

Local commercial representation, accompaniment in negotiations, and introductions to the right contacts in the target market. We manage the sales process with direct knowledge of local dynamics — no anonymous intermediaries.

Scouting & introductionsTailored
Negotiation support (per project)Tailored
Ongoing commercial mandateTailored
Get in touch
Ikitaria sales representation
Available

BtoB · On-Site · Japan / Italy

Local
Accompaniment

On-site support during business trips, trade fairs and partner meetings, with cultural and logistical interpretation. Also available as shared participation in our Tokyo pop-ups.

Local accompaniment (per day)From €330 / ¥50,000
Tokyo pop-up participationFrom ¥80,000
Book a call
Ikitaria local accompaniment
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THE TEAM

Founders

Giovanni Frattari

Leads project development on the Italian side. With experience in international B2B relationship management and market positioning, he coordinates the Italian team's operations and commercial development trajectories, including market entry processes for foreign markets.

Ikuya Odaka

Leads strategic and cultural alignment on the Japanese side. His in-depth knowledge of the Japanese market — contact networks, relational dynamics, and implicit cultural codes — ensures contextual accuracy and the quality of every professional introduction.

APPROACH

Operating Principles

Identity & Market Consistency

Every project is structured so the client's identity remains authentic in the new cultural context — without distortion or over-simplification.

Relationship-Centred Approach

Lasting value comes from the quality of professional bonds, not the speed of transactions. Every introduction is deliberate.

Cultural Precision

We understand the implicit codes of both markets: communication styles, decision-making rhythms, unspoken expectations.

Long-Term Vision

We work with a broad time horizon. Our goal is to build solid structures, not just execute one-off assignments.